Resources
Daily Thoughts: The Smartest Marketers Are Reps, Not Authors
Stop creating content like a novelist—embrace the iterative approach of songwriters and comedians. Today’s top marketers test material in small venues, refine what works, discard what doesn’t, and repeat daily. AI accelerates this process, letting you test multiple angles instantly across platforms and train on successful results. Focus on gaining insights quickly rather than scaling content volume. Prioritize repetition and testing before polishing; only invest in refining and packaging after you’ve proven what resonates.
P/Repurpose – New Book!
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How to build better B2B webinars & get more attendees, without blowing your budget
Connecting with any audience in B2B marketing is tough these days. We have the most opportunities to connect than we’ve ever had before, which is both a blessing and a curse. However, there are a few tried and true tactics left to us that still build trust like...
5 Powerful Strategies to Improve Your B2B Content Syndication Campaign ROI
Each of these 5 strategies will improve your B2B content syndication campaign ROI. They are easy to learn, but some may require assembly.
How to create better content for social media promotion in B2B
Creating content for B2B marketing doesn’t have to be complex. All you need is a simple process to follow, every time. Com learn our process!