by Matt Quirk | Jul 5, 2025 | AI
More than a handful of people have asked me: “What’s the best prompt to use with AI?” Here’s a real answer: the best prompt is your clarity of the outcome you desire. Before you open ChatGPT (or any AI tool), ask yourself: What do I want this message to do? Who’s it...
by Matt Quirk | Jul 4, 2025 | AI, B2B Marketing
TL;DR AI is not just a productivity tool for marketers; it’s an amplifier for your strategic thinking. Instead of merely using AI to complete tasks faster, use it to elevate your work by thinking deeper, challenging assumptions, and strengthening creative...
by Matt Quirk | Mar 13, 2025 | B2B Marketing, AI
What if you could analyze your competitors’ strategies in minutes instead of weeks? Marketers have always studied competitors, but traditional methods are slow, biased, and limited. AI changes the game by surfacing insights instantly, revealing patterns you’d...
by Matt Quirk | Mar 9, 2025 | B2B Marketing, AI
What if I told you that you’re sitting on a goldmine of content—one that AI can help you unlock at scale? Marketers have been repurposing content forever. But let’s be honest: the old way of doing it was slow, manual, and often ineffective. AI can help change that....
